Google Maps optimization, local SEO, AI visibility in answer engines, bilingual SEO, web design and Google Ads for businesses across Miami-Dade and Broward County.
Most Miami businesses buy those six things from different people who never speak to each other. Every one of them can do their job perfectly and the business still gets no calls. We build them as one system, in English and in Spanish — one marketing agency, one invoice, one person answering.
Krelo provides Google Maps optimization, local SEO, AI visibility, bilingual SEO, web design and conversion, and Google and Meta Ads for businesses in Miami-Dade and Broward County, Florida. The six are combined into a single customer acquisition system rather than sold as separate retainers, and every service is delivered in both English and Spanish.
In practice that makes Krelo a Miami SEO agency, a web design studio and an ads manager at the same time — which is the point. The six things are bought together because they only work together.
Founded and run by Iñaki Larrea. Three plans — Visibility at $1,290 a month, Leads at $2,290, and Sales priced on request — each containing the one below it. No setup fee, no long-term contract, two months’ notice.
Six ways a customer can find you. One system for turning that attention into calls.
Every plan builds on the one before it. You start where your problem is and move up only when the stage below is working.
For businesses nobody finds yet.
Hover to see what’s inside ↻
For businesses that get found but not contacted.
Hover to see what’s inside ↻
For businesses ready to buy demand.
Hover to see what’s inside ↻
| Included | Visibility$1,290/mo | Leads$2,290/mo | SalesOn request |
|---|---|---|---|
| Google Maps optimization | ✓ | ✓ | ✓ |
| Local SEO | ✓ | ✓ | ✓ |
| AI search visibility | ✓ | ✓ | ✓ |
| Bilingual SEO, English and Spanish | ✓ | ✓ | ✓ |
| Web design and conversion | ✓ | ✓ | ✓ |
| Social content | — | ✓ | ✓ |
| Call and form tracking | — | ✓ | ✓ |
| Monthly strategy call | — | ✓ | ✓ |
| Google and Meta Ads | — | — | ✓ |
Every plan contains the one below it. Ad spend is paid to Google and Meta directly and is never marked up.
No setup fee·No long-term contract· Two months’ notice·Ad spend separate Get the free audit →
One customer, followed all the way
Six specialists can each do their job perfectly and the phone still doesn’t ring. Here is the same ninety seconds, step by step.
The question
Two in the afternoon in Hialeah and the air conditioning has stopped. She picks up her phone. What happens next happens in three separate places, with three separate rankings — and most businesses are only ever looked at in one of them.
Place one — the map
First comes the map, with three results under it. She is not scrolling past them. Whoever is in those three spots is the entire market as far as she is concerned. For this search, everyone outside them has effectively disappeared.
Google MapsPlace two — the blue links
Under the map are the normal results, and they are ranked by different things entirely. You can own the map pack and be on page two here — which is the same as not existing, because nobody has ever opened page two on purpose.
Local SEOPlace three — the answer
He asks an AI the same question and reads one answer, assembled from a handful of sources. There is no page two to fall back on. If your business is not one of the sources it draws from, it may never enter the shortlist — and almost nobody in Miami is measuring this yet.
AI searchAnd then, in Spanish
Same city, same afternoon, same business — and a different map pack, different links and a different answer. Three surfaces times two languages is six places you can be missing from, and your competitor is measuring one.
Bilingual SEOThe point
Wherever she found them, it ends the same way: somebody’s phone rings, and it isn’t yours. Each of those surfaces is a different service, and each can be done well in isolation while the chain still breaks. That is why we sell the chain.
This is what we mean by one systemStart with one
Nobody finds you when they search for what you sell in Miami-Dade or Broward.
Local SEO MiamiYou come up in the normal results, but not in the map that sits above them on a phone.
Google Maps MiamiYou are in Google, but never one of the sources when someone asks an AI the same question.
AI searchYou rank in English and miss the Spanish-language searches happening in the same postcodes.
Bilingual SEO MiamiYou need the phone to ring before organic search has had time to catch up.
Google Ads MiamiPeople do visit your site and almost none of them contact you.
Web & conversionIf two of these are true at once, they are usually the same problem seen from different sides. That is what the free audit is for — working out which one to start with, in about fifteen minutes.
01 — Google Maps
Map rankings change street by street. You can be first at your own front door and invisible eight blocks away, in the postcodes you can still reach without losing the afternoon. Tap any zone.
Tap a zone
02 — Local SEO
Below the map are the normal results, ranked by completely different things. Owning the map pack does nothing for you here. Try page two.
AllImagesMapsNewsShopping
Ten results. None of them you.
Nobody has ever opened this page on purpose.
03 — AI search
AI answers surface a small number of businesses and sources instead of handing someone ten links to work through. If your business is not represented, it may never enter the shortlist — and unlike a search page, there is nothing below to scroll to.
AI Mode AllImagesMapsNews
AI overview
¿Qué empresa de reparación de aire acondicionado es la mejor en Hialeah?
Sources
One answer · a handful of sources · no page two
04 — Bilingual SEO Miami
Most agencies start in English, because that is what the tools default to. The Spanish-language equivalents get competed for far less systematically — search both versions of your own service and compare who comes up.
You’re hereSecond in the pack. This is the market your agency reports on.
05 — Web design & conversion
Every ranking, every map result and every ad ends in the same place. If that page is slow, or the phone number is three scrolls down, all of the work above it was an expense. We design the page the traffic is being sent to.
Most sites we are asked to rescue were built to be shown to the owner, not to be found by a stranger. They open with a photograph and a slogan, and the thing the visitor came for — what you do, where, and how to reach you — is three scrolls down. We build the other way round: the page answers the search that brought someone to it, in the first screen, and everything else earns its place after that.
A landing page has one job and one action. One service, one neighbourhood, one thing to do next — call, WhatsApp or the form — reachable without scrolling on a phone held in one hand. That is why we build a page per service and per area instead of one page carrying six offers: a page that tries to sell everything converts on nothing, and it cannot rank for anything either.
Speed, indexing and structure are not a layer added after the design; they are the design. Text that only exists after JavaScript runs is text an AI crawler never sees. A page that takes four seconds on cellular data has already lost the visitor the ad paid for. We build the markup, the headings and the structured data as part of the build, which is also what lets the same site work in two languages without competing against itself.
In Miami the search, the tap and the call happen on a phone, usually outdoors and usually in a hurry. So the phone is where the design is decided: tap targets you cannot miss, a number that dials instead of being copied, a form of four fields, and proof close enough to the button to matter. The desktop version is the same page with more room, not a different idea.
06 — Google & Meta Ads
Paid traffic buys you the months while the free traffic is still being built. An agency whose income depends on your ad spend has no reason to ever tell you to reduce it. Ours doesn't.
The difference
The usual package
What we do instead
We are not going to guarantee you a position. Nobody controls Google's results, and anyone who promises one is either lying or about to.
Honestly
Without a Miami case study
Who does the work
Founder · Bilingual SEO strategist · Works between Spain and Miami
Founder of Krelo, the bilingual SEO agency behind this page, and the strategist on every account. Each audit, strategy and campaign is planned and reviewed by me rather than passed between account managers — which is the reason the number of clients is capped rather than sold.
How Krelo started →Service area
Krelo is a bilingual SEO agency working across Miami-Dade and Broward. Work is remote and the map grid is measured postcode by postcode, so the service area is the area you actually sell to — not the block your office sits on.
Before you ask
Google Maps usually starts moving in weeks. Organic search takes three to six months before it is steady, and longer in English than in Spanish, because English is where every other agency in Miami is already competing. Anyone quoting thirty days is selling ads and calling it SEO. How we work, month by month.
Yes, if you genuinely serve customers at their address. Google lets a service-area business hide its address, but it still has to operate from a real place you work at. A virtual office or a mailbox you do not use is a violation, and a suspension ties itself to your name, phone and domain — so the second attempt is harder than the first. More on Google Maps optimization in Miami.
Yes. A translated page competes with itself; two pages written separately, linked with hreflang, compete in two different results. In Miami this is the widest gap we find, because most competitors run one language properly and the other as an afterthought. More on bilingual SEO in Miami.
Where you rank in English and in Spanish, your Google Maps grid measured across your service area rather than at your own address, whether AI answers cite you, and the conversion path of your website. Fifteen minutes on a call, and you keep the findings whether or not you hire us. Everything the free audit covers.
It depends on the industry and how many postcodes you serve, so any number quoted before looking at your market is invented. What we can say is that ad spend is paid to Google directly and never marked up, and that ads are the last plan rather than the first — because paying for clicks to a page that does not convert is the most expensive mistake on this list.
Yes. Broward is the second half of the service area: Fort Lauderdale, Hollywood, Pembroke Pines, Miramar, Coral Springs, Plantation, Sunrise and Davie. The map grid is measured postcode by postcode, so where you rank in Kendall and where you rank in Fort Lauderdale are two different answers.
Not on a plan, and the reason is not commercial. Maps, search, AI answers, the two languages, the website and ads fail as a chain: fixing one link while the next is broken produces visibility that never becomes a call. If you only need one thing fixed, say so on the audit call and we will tell you whether it is worth a plan at all.
Two months’ notice and you are out. There is no setup fee, no long-term contract and no penalty. Your website, your Google Business Profile and your ad accounts are yours and stay in your name from day one.
Website design and build, technical and content SEO, Google Maps and Google Business Profile, social media, Google and Meta advertising, and conversion work — forms, calls, landing pages and tracking. They're sold as one connected system rather than separately, because that's the only way to tell what actually produced a customer.
Yes. Krelo works with businesses across different industries. The strategy is built around your market, your customers and your acquisition goals rather than a fixed industry niche — what changes between a restaurant, a law firm and an online store is the demand and the buying journey, not the method.
Yes, and it's separate work rather than a translation. Spanish gets its own keyword research, its own landing pages, its own content strategy and its own Google Business Profile signals. 69% of Miami-Dade is Hispanic and 66% of households speak Spanish at home, so a large share of local searches never happens in English at all.
Yes. Local pack position comes down to profile completeness, categories and services, review volume and velocity, local relevance, website authority, citations, local links and proximity. We work every one of those and report your position monthly.
Someone in Miami is searching for what you sell right now
Free audit · Miami
We check your Google Maps grid across the whole service area, where you rank in English and in Spanish, whether AI answers cite you at all, and the path your website gives someone who is ready to call.
Miami-Dade & Broward · English + Spanish · Direct with the founder